Jo-Anne Vernay is a luxury vegan accessories brand made from fruit, merging sustainability, craftsmanship, and distinctive design. Created using innovative materials including apple leather, the collection spans footwear and handbags designed to offer a refined alternative to traditional animal leather. Founded by designer Dyandra Raye, Jo-Anne Vernay was born from a lifelong love of design, more than 16 years of experience in the fashion and retail industry, and a commitment to a vegan and sustainable lifestyle. After years of sketching shoes and building a career in fashion, Dyandra set out to create luxury accessories that could deliver beauty, quality, and craftsmanship without relying on conventional leather.

 

The brand is named for two women who shaped Dyandra’s creative journey: her mother, Jo-Anne, a lifelong fashion inspiration, and her late Aunt Vernay, who supported and encouraged her childhood shoe designs. Their namesake represents legacy, creativity, and generations of women inspiring women in business. Jo-Anne Vernay first entered the market through luxury vegan footwear and has since expanded into handbags, evolving into a fuller accessories collection rooted in innovative fruit-based materials. Today, apple leather plays a central role in the brand’s design language, bringing a modern, elevated approach to vegan luxury.

Jo-Anne Vernay follows slow and circular fashion principles, prioritizing thoughtful production, quality, and originality. Each style is produced in limited quantities, allowing the brand to reduce excess while continually introducing distinctive designs.

 

Luxury vegan accessories. Made from fruit.