About

The World of Jo-Anne Vernay

A New Expression
of Luxury.

Luxury vegan accessories made from fruit. Sculptural footwear and handbags shaped by innovative materials, artisan craft, and a deeply personal design story.

Behind the Brand Jo-Anne Vernay · Our Story

Distinctive by Design

Jo-Anne Vernay brings a fresh material perspective to luxury accessories. Our footwear and handbags pair distinctive silhouettes with fruit-derived materials, including apple leather.

From sculptural heels to statement hardware, each design balances artistry with wearability. Pieces chosen for their character. Worn as an expression of your own.

Discover the Collection

Meet the Founder

Founded by designer Dyandra Raye, Jo-Anne Vernay grew from a lifelong love of design and more than 16 years of experience in fashion and retail.

After years of sketching shoes and building her career in the industry, Dyandra set out to create accessories that reflected her design sensibility and commitment to a vegan lifestyle. Her vision brings beauty, craftsmanship, and animal-free materials into the same conversation.

A Legacy in Every Name

Jo-Anne Vernay is named in honor of two women who shaped founder Dyandra Raye’s life and creative journey: her mother, Jo-Anne, and her late Aunt Vernay.

Jo-Anne owned a boutique in Philadelphia, where Dyandra grew up surrounded by fashion, personal style, and the everyday work of building a business. Her mother’s entrepreneurial spirit helped shape her own path into fashion.

Her Aunt Vernay supported and encouraged Dyandra’s childhood shoe designs, giving her early creative ambitions room to grow. That encouragement became part of the foundation for the designer she is today.

Together, their names represent a legacy of creativity, entrepreneurship, and women inspiring women. Every Jo-Anne Vernay collection carries their influence forward.

From Fruit to Form

Our story began with luxury vegan footwear and has evolved into a wider accessories collection, with handbags joining our distinctive shoe designs.

Today, apple leather plays a central role in our material palette, opening new possibilities for texture, shape, and modern vegan luxury.

Explore Our Materials

Considered Collections

We take a slow fashion approach, prioritizing thoughtful production, quality, and originality. Each style is produced in limited quantities, keeping our collections focused and distinctive.

Our intention is simple: create pieces you connect with, return to, and make your own.

Jo-Anne Vernay

Luxury vegan accessories.
Made from fruit.

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